Since storytelling comes in many forms, for this week’s Reading List I selected various platforms/tools. The list includes a few great examples about coming up with creative content, as well as some news and analysis of trends. This week’s focus is on LinkedIn, video storytelling and content marketing trends.
We can’t help but be impacted by stories. They activate our brain because we’ve been conditioned to them — and sometimes it comes down to brain chemistry.
Storytelling is a (perhaps overused) buzzword today in just about any field that involves communication. But what, exactly, is a story? And why have some stories survived through the centuries?
My top content choices this week are about repurposing content, using SlideShare, cons and pros of various storytelling platforms, plus a list of blog post ideas and a little inspiration from marketing giants taking advantage of the World Cup.
Haiku Deck is aptly named. Creating a deck with this app does feel a bit like creating poetry. And as much as it is fun to use, it can drive some serious storytelling.